A ledger that answers back$6.99 / mo

Money, in black and white.

Don keeps your ledger and writes in its margins — answering the questions you actually have, in plain English, from your real accounts.

Download on the App Store

First month free. Cancel anytime.

Statement of accountAugust 2026
AUG 12Blue Bottle Coffee−$6.40
AUG 12Spotify−$11.99

Don

Up $2 since March — the third increase I’ve flagged this year. Say the word and I’ll watch the rest.

AUG 13Whole Foods Market−$84.12
AUG 14Blue Bottle Coffee−$6.40

Don

Fourteenth coffee this month. $89.60 — passing last August’s total with two weeks to go.

AUG 15Shell−$52.20
AUG 15Paycheck — Acme Co+$3,250.00

Don

Put $400 of this toward Japan and you land five weeks early.

Don keeps writing as your month does.

Index

Asked & answered.

No dashboards to decode. Ask in plain English; the answer comes back as a number you can act on.

How much did I spend on coffee this month?$89.60
What renews this week?3 subscriptions
Did rent go up?No — 14 months flat
Can I afford the flight?Yes, barely
Where did the bonus go?60% saved, 40% sushi
How does August compare to last year?−$212

Answers above are illustrative. Yours come from your accounts.

Schedule of features

What the ledger keeps.

I

Budgets you can read at arm’s length

Severity is drawn as ink density, not alarm colors. A heavy hatch means over budget — you see it before you read a single number.

II

Net worth, every morning

Checking, savings, cards, brokerage, loans — one figure at the top of the page, moving the way it actually moves.

III

Every subscription, found

Recurring charges surfaced automatically, price increases noted in the margin the month they happen. Nothing renews behind your back.

IV

Fix a merchant once

Rename or recategorize a transaction and Smart Tag remembers it forever — across every account, every month, without asking twice.

V

Receipts, filed themselves

Snap a receipt and Don matches it to the transaction, line items and all. Your records keep themselves.

VI

Goals with a finish line

Set a target, and every deposit draws the meter fuller. Progress you can watch fill in — literally, in ink.

The ink system

No red. No green. No noise.

Finance apps shout in color — red for panic, green for praise, a rainbow for a pie chart. Don prints. One ink, one paper, and a hatching system borrowed from engravers: the more ink on the page, the more a number needs your attention.

Clear
Light
Medium
Heavy
Critical
Dining out$340 / $500

Medium — watch it

Drag the month. The ink answers — denser as it matters, crossed when you're over.

Say it. It's in the ledger.

“Coffee, six forty.” Hold the mic and it's filed — matched, categorized, done. The blue that glows when you speak is the only color in Don. Everything else is ink.

The app

The whole ledger, in your pocket.

Every account on one sheet. Meters that hatch as the month fills. Amounts that line up to the cent, because they're set like they matter.

Net worth

$0

+$2,110 this month

August budgets

Groceries$301 / $450
Dining$412 / $500
Shopping$612 / $550

Recent

Blue Bottle Coffee−$6.40
Whole Foods Market−$84.12
Paycheck+$3,250.00

The fine print

Worth reading, for once.

Connected through Plaid

The same connection layer trusted by thousands of financial apps, covering 11,000+ US institutions.

Read-only, structurally

Don can see your transactions. It cannot move, send, or touch a cent. That is a property of the connection, not a promise.

Encrypted end to end

Your data is encrypted in transit and at rest. Bank credentials never touch Don’s servers.

Never sold, never shared

You are the customer, not the product. Your financial data is not sold, shared, or used for advertising.

One plan · Everything included

Don, monthly$6.99
Don, annual (save 28%)$59.99
Your first month$0.00
  • Unlimited accounts and questions
  • Budgets, net worth, subscriptions, goals
  • Receipt scanning and Smart Tag
  • Cancel anytime, in one tap

No commitment during the trial.

Questions

What is Don?+

Don is an AI personal finance app. Connect your bank accounts and ask questions in plain English — “How much did I spend on food last month?”, “Am I on track for my savings goal?” — and Don answers with full context from your real financial data.

Is Don safe to connect to my bank?+

Yes. Don connects via Plaid, the same technology used by thousands of financial apps. Connections are read-only — Don can see transactions but cannot move money. Data is encrypted in transit and at rest.

How is Don different from other budgeting apps?+

Two ways. First, you talk to it: ask a question, get a real answer from your actual accounts, instead of decoding a dashboard. Second, it looks like nothing else — a black-and-white ink interface where urgency is drawn as ink density, not alarm colors.

Which banks does Don support?+

Over 11,000 US banks and financial institutions via Plaid. If your bank is in the US, it is almost certainly supported.

How much does Don cost?+

$6.99 per month or $59.99 per year, after a one-month free trial.

Put your money in writing.

Connect your accounts and ask your first question in under two minutes.